Internet Marketing Robot
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Internet Marketing Robot |
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...easy-to-use, intelligent, internet robot that builds a link directory and creates link trades for you! |
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Maximum - 64 characters.
Robots consider the <TITLE></TITLE> of a page to be the most telling description of the content of a page.
Titles are the first thing your potential reader will notice in the list of search results. Titles are not the headings that appear in large, bold type at the top of Web pages, but rather, they are the text lodged between the TITLE tags in the web pages HTML source. If a search engine finds a keyword here your page will be displayed above other pages which only have the keyword in the main body of text.
Choose your <TITLE> keywords carefully. Use a few of the most powerful ones and don't make your <TITLE> as long as your arm just to fit all your keywords in.
If you have plenty of powerful keywords and a good number of sub-pages, remember that each of those sub-pages has <TITLE> and META fields lying idle. Keep each sub-page <TITLE> short, with a different keyword or two in each. That way, whatever search string the user inputs, there will be one of your pages near the top of the list.
You need to pay particular attention to the titles for three reasons:
- First, the Title is usually the piece of information people use to decide or not whether to visit your Web site. Because of this, you should make sure that you include it and that it clearly describes the page like the finest advertising copy.
- Second, the Title is important because words in the title are given priority for ranking purposes. If there are words that people would naturally search for when they want to find a site like yours, make sure those words are in the title.
- Third, this is the description saved in a user's Browser's Favorites or Hotlist. It should be good copy so it will be easy to come back
Changing your <TITLE>s regularly is a sneaky way to have your pages scattered all over a deep engine's results list. When the robot visits, it thinks the new title represents a new page and treats it as such.
Exercise:
Go to Crown Jewels Home Page and view the HTML Source Code
(Usually VIEW | SOURCE on your browser's top menu bar).
Find the Title Tag at the top of the source code.
(Notice it is between <HEAD> and </HEAD>)
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...easy-to-use, intelligent, internet robot that builds a link directory and creates link trades for you! |
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